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Brad Roderick

Roderick

Brad Roderick, executive vice president at InkCycle in Lenexa, Kan., spent many childhood days on his grandparent's Midwestern farm where his passion to advocate for an eco-friendly environment first became a reality.

Read Roderick's full biography


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About Grenk

Grenk is a new line of remanufactured ink and toner cartridges designed to leave the smallest environmental footprint possible.

Like all remanufactured InkCycle products, grenk delivers brand name quality at a fraction of the cost. But grenk is revolutionary in that it's not just a recycled cartridge. It's a new process. A new way of thinking.

Read More @ Grenk.com


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Valerie Jennings
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valerie@jenningssocialmedia.com


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About InkCycle

InkCycle is an industry leader in toner and inkjet print cartridge technology. Since the company's creation, quality has been, and continues to be, the focus of every activity. We believe that consumers want two things from their aftermarket purchase: true cost savings and cartridges that print great the first time and every time. With these guiding beliefs, InkCycle continues to be the partner of choice for companies that are both desirous and capable of reselling premium quality aftermarket cartridges.

Read More @ InkCycle.com


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Posts Tagged ‘inkjet cartridges’


Monday, March 7, 2011


Thank You to The Recycler for Featuring InkCycle

Posted by: Brad Roderick

Thank you to The Recycler for featuring InkCycle and its project aimed at decreasing electronic waste. According to the article, Inkcycle celebrates the success of it’s e-waste project, the company diverted 493 tons of e-waste and recycled 588,209 pounds of inkjet cartridges and 397,718 pounds of toner cartridges in 2010.

Picture 79 Thank You to The Recycler for Featuring InkCycle

InkCycle, a company with a recycled line of ink and toner cartridges known as grenk, is celebrating the success of its e-waste project. The company believe that its media campaigns have been a key to its recycling efforts after working to educate national media, trade press, consumers and businesses regarding the benefits of recycling e-waste.

READ MORE


Thursday, September 30, 2010


Leading Brands Partner with RecycleBank to Promote America Recycles Day, While Two U.S. Representatives Introduce New E-Waste Legislation

Posted by: Brad Roderick

According to environmentalleader.com, two major events are happening in November, America Recycles Day and legislation introduced  to stop U.S. recyclers from dumping electronic waste on developing countries.

 Leading Brands Partner with RecycleBank to Promote America Recycles Day, While Two U.S. Representatives Introduce New E Waste Legislation

According to the article, in order to promote America Recycles Day, “RecycleBank has partnered with name brands such as, Nature Made, Kashi, LeapFrog and Nestle Purina’s Friskies and Fancy Feast Gourmet Cat Food, which represent four of the major areas of recyclable materials — plastic, paper, electronics and metal.” Together they plan to launch several digital and social media initiatives aimed at educating and motivating consumers to recycle.

The second major event that the article highlights is the recent legislation drafted by U.S. Representatives Gene Green and Mike Thompson. The legislation is called the Responsible Electronics Recycling Act of 2010. They hope to stop U.S. “recyclers” from dumping electronic waste on developing countries.

The bill is supported by environmental groups as well as electronic manufacturers Apple, Dell, and Samsung.

Read more


Wednesday, September 29, 2010


Survey Finds 67 Percent of U.S. Green Consumers Have Maintained Level of Green Purchases Despite Economy

Posted by: Brad Roderick

According to an article from environmentalleader.com,  a survey conducted by Harris Interactive on consumer purchasing decisions found that 67 percent of U.S. adults who consider themselves buyers of green products have maintained their level of green purchases.

GreenRecycleShoppingBag 200x300 Survey Finds 67 Percent of U.S. Green Consumers Have Maintained Level of Green Purchases Despite Economy

Survey Finds Consumers Still Buying ‘Green’ Products

The article also states that 25 percent of U.S. adults have increased their green buying, while only eight percent said their green purchases had declined in 2010 as a result of the economy.

Another key finding showed that 62 percent of adults are either equally as likely or more likely to visit a business that focused on being green, regardless of distance or effort required.

The survey also revealed tips about how to verify green claims such as “environmentally friendly” or “organic.”

Read More:


Wednesday, September 22, 2010


Environmentally-Friendly Characteristics To Review When Buying or Leasing Electronics

Posted By: Brad Roderick

Earth911.com recently posted tips about what the green consumer should look for when buying or leasing electronics.

cedia green exhibitors Environmentally Friendly Characteristics To Review When Buying or Leasing Electronics

According to the article –

Review Green Purchasing Details:

When buying electronics, assess the overall environmental impact. Here are a couple of resources that may assist with market research:

  1. Northwest Product Stewardship Council Green Purchasing Content
  2. U.S. EPA: ENERGY STAR

Green Leasing Options:

If you desire electronics with the smallest environmental impact and intend to upgrade within a year, leasing electronics may be a better choice.  Here are a few companies that provide leasing options:

  1. Apple
  2. Hewlett-Packard
  3. IBM

Read More.


Wednesday, September 22, 2010


Earth911.com & Call2Recycle Team Up To Sponsor Battery Recycling Week

Posted By: Brad Roderick

According to earth911.com, Call2Recycle, which is a program for rechargeable battery and cell phone recycling in the U.S. and Canada, is asking consumers to search their homes and  junk drawers for used rechargeable batteries and cell phones. They are also asking consumers to then bring them to any of Call2Recycle’s drop-off locations.

“We have collected more than 55 million pounds of rechargeable batteries since our program launched in 1996, but too many used batteries are still going to landfills.”- Carl Smith, president and CEO of Call2Recycle.

The organization will be collecting all across the U.S. and Canada this week hoping to complete their goal of 1 million pounds of recycled batteries. Please watch the video below to learn more about MyCall2Recycle and Battery Recycling Week.

MYCALL2RECYCLE Earth911.com & Call2Recycle Team Up To Sponsor Battery Recycling Week

Read More.


Wednesday, September 15, 2010


Recycler Trade Magazine Reviews Grenk’s Case Study with UMB Bank

Posted by: Brad Roderick

grenk article1 Recycler Trade Magazine Reviews Grenk’s Case Study with UMB Bank

Thank you to the Recycler Trade Magazine for highlighting information found in a recent press release, which shared the results of a sustainability case study by UMB Bank of Kansas City andInkCycle, a business with a green line of remanufactured ink and toner cartridges known as grenk.

The article particularly focused on how UMB Bank of Kansas City, with help from grenk, diverted 1,403 pounds of electronic waste from landfills, as well as decreasing its overall footprint in carbon emissions by 2 percent from 2007.

Read More.


Tuesday, September 14, 2010


Grenk Press Release Posted on Eco Dirt Environmental News: UMB Bank of Kansas City Diverts 1,403 Pounds of Electronic Waste From Landfills With grenk

Posted by: Brad Roderick

grenk pr1 Grenk Press Release Posted on Eco Dirt Environmental News: UMB Bank of Kansas City Diverts 1,403 Pounds of Electronic Waste From Landfills With grenk

A recent press release, highlighting the results of a sustainability case study completed by UMB Bank of Kansas City in conjunction with InkCycle, a business with a green line of remanufactured ink and toner cartridges known as grenk, was posted on ecodirt.com.

The case study reviewed how UMB Bank of Kansas City diverted 1,403 pounds of electronic waste from landfills, as well as decreasing their overall footprint in carbon emissions by 2 percent from 2007.

Malenda Shahane, sustainability manager at UMB Bank, said that grenk was a huge help in creating a results-driven sustainability program. “Thanks to grenk, UMB Bank’s e-waste was reduced by 1,403 pounds from May to November 2009. The grenk cartridges have also saved an additional $8,508.32 from May to November 2009,” said Shahane.

Read More.


Monday, September 13, 2010


Mid-Missouri Recycling to hold E-Waste Collection Drop Off in Columbia, Missouri

Posted by: Brad Roderick

The city of Columbia, Missouri is helping to reduce e-waste by making recycling more convenient to residents. An article found in the Missourian reported that after a successful collection of electronic waste in May, Mid-Missouri Recycling will again be collecting e-waste on September 18th in Columbia.

e waste 08 300x225 Mid Missouri Recycling to hold E Waste Collection Drop Off in Columbia, Missouri

According to Layli Terrill, waste minimization supervisor at the Solid Waste division, the city receives several calls from residents asking how to dispose of their e-waste, and since the city does not separate e-waste from other trash, the upcoming collection gives residents a convenient drop off location.

Read more.


Monday, September 13, 2010


UMB Bank of Kansas City Diverts 1,403 Pounds of Electronic Waste from Landfills After Implementing grenk, InkCycle’s Green Line of Remanufactured Ink &Toner Cartridges

Posted by: Brad Roderick

UMB Bank of Kansas City recently issued a sustainability case study in conjunction with InkCycle, a business with a green line of remanufactured ink and toner cartridges known as grenk. The case study reviewed how UMB Bank of Kansas City diverted 1,403 pounds of electronic waste from landfills.

Malenda Shahane, sustainability manager at UMB Bank, said that grenk was a huge help in creating a results-driven sustainability program. “Thanks to grenk, UMB Bank’s e-waste was reduced by 1,403 pounds from May to November 2009. The grenk cartridges have also saved an additional $8,508.32 from May to November 2009,” said Shahane.

Read Case Study:

grenk UMB Bank of Kansas City Diverts 1,403 Pounds of Electronic Waste from Landfills After Implementing grenk, InkCycles Green Line of Remanufactured Ink &Toner Cartridges


Tuesday, August 31, 2010


New Eco-Trend: Radio Frequency Identification Chip to Weigh Recycling Bin Trash

Posted By: Brad Roderick

recycling bin New Eco Trend: Radio Frequency Identification Chip to Weigh Recycling Bin Trash

According to Trey Granger, writer for Earth911.com, there is an new trend in curbside recycling: Radio-frequency identification (RFID), which is a tiny computer chip that can be placed inside of recycling bins. This chip can weigh the contents inside as well as tell how often the bin is being used.

However, this new technology has recently been used to to fine residents from not recycling. Laurel, Md. began using RFID bins to enforce $25- $100 fines for houses not using their bins since the city began requiring all residents to recycle. The trend is beginning to catch on. Last week, Cleveland spent $2.5 million on tagged bins to enforce recycling penalties.

Read more.